Organic Growth Advisor & International SEO Consultant

I’ve led organic growth across some of the most competitive digital industries, in different countries, each with unique challenges and opportunities:

• SaaS → Scaling global B2B platforms through product-led SEO strategies.
• Publishing → Building editorial systems that consistently drove millions of visits via Google Discover Google News and Search.
• Real Estate → Growing Europe’s leading property marketplaces by aligning SEO with Product innovations to drive qualified leads
• Marketplaces & Auction Platforms  Structuring indexation and discoverability in fast-moving, inventory-heavy environments

💬 “Björn was instrumental to the success of SEO in the Blick Group. He helped us build an incredible team and took us to a market dominating position in Switzerland.”
— Juan Baron, CDO Ringier Group

I operate at the sweet spot where SEO meets Product Management:

• Embedding SEO principles directly into product features and platform architecture.
• Enhancing UX flows to unlock visibility and engagement simultaneously.
• Leveraging innovation—AI, micro-frontends, and programmatic SEO—to create scalable, defensible growth.

💬 “Björn is a standout SEO leader with deep technical expertise and a forward-thinking approach. His ability to align SEO strategy with product strategy and business goals is unmatched.”
— Benoit Jolin, CPO AVIV Group

I don’t believe in shortcuts. Instead, I help companies:

• Translate SEO opportunities into real product improvements.
• Build organic growth directly into their development and innovation pipeline.
• Achieve visibility that compounds over time—driving trust, traffic, and revenue.

💬 “Björn identifies improvement potential, lays out a plan, sets up his team accordingly—and then gets things done. He addresses issues head-on, celebrates successes and inspires people with his optimism.”
— Dr. Johannes Kotte, CEO Ladenzeile